The progressive clothing-brand-turned-lifestyle-store, BLEACH, has been chosen by the ICanServe Foundation for a collaboration t-shirt they will release to raise awareness on Breast Cancer. “We wanted a new look to commemorate our 15th year—something very simple, straightforward, organic. When I started thinking about brands that could create the shirt for us, I only came up with Bleach. I sat down with Tinay over coffee and she instantly understood.” explained by Crisann Celdran from ICanServe. The BLEACH x ICanServe T-shirt also comes in black, and will be available at the ICanServe Pop-up shop in Power Plant Mall, Rockwell on all Fridays, Saturdays and Sundays of October, starting this coming October 3, 2014. It is also available at the ICanServe online store. To know more about the organization, visit the ICanServe website.
Source: Chuvaness
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