15 October 2012

LEMONADE by Red Trend


Lifestyle brand and local goods retail store Red Trend comes up with a new line called 'LemonAde'. Here's a little write-up they did describing what the new line is all about:

"LemonAde Brand Lemonade is a Fresh new clothing brand hitting the streets of Manila this year. The brand is inspired by the saying "when life gives you lemons, make lemonade," and also forms two words "lemon" and "ade" which for us brings the idea of Freshness. What we'd like to showcase with this brand we simplify in four words: Solution, Positivity, Innovation, and Inventiveness. LemonAde is not a refreshing drink, but our designs will sure be reFreshing."

Their premiere collection is made up of graphic tees touching on sneakers, supporting the local scene, and basically themes that embody the whole vision and meaning of the brand itself. Take a look at a few shots from their lookbook after the cut.












1 comments:

Seriously? Thats it?! "When life gives you lemons, All you'll get are bunch of boring T-Shirts". According to them (as written above) "Innovation, and Inventiveness. LemonAde is not a refreshing drink, but our designs will sure be reFreshing."

Innovation? What? Please check the dictionary since there is nothing innovative about your T-Shirts. Inventiveness? Ok by now It's obvious you're grabbing words that you have no idea of the meanings to describe what you are doing.

Refreshing? really now? You make a bunch of silk screen printed T-Shirts and grabbed a bunch of words without checking what they mean in the dictionary. Try these words instead: Boring, Common, and Usual.

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